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Globsyn Business School successfully holds EMBRYON 2015 – a competition to encourage its students to formulate feasible business plans in association with National Entrepreneurship Network (NEN)

Kolkata, November 17, 2015: The Globsyn Business School (GBS) in association with National Entrepreneurship Network (NEN) successfully conducted EMBRYON 2015 – a competition aimed at encouraging its students to meaningfully use their theoretical knowledge, thoughts and imagination in formulating feasible business plans based on a format specified by NASSCOM.

EMBRYON 2015 was aimed also at instilling in students a sense of healthy competition. In all 70+ students took part, constituting fourteen teams which were selected by the faculty on the basis of the novelty of their ideas and the market feasibility of their plans presented with product prototypes. The ideas included an online parking site, an online food and beverages delivery service, a home maintenance service, packaged mocktails, designer shoes and an online laundry service.

The six teams, which entered the final through voting by a panel of faculty members, made 15-minute presentations to a panel of judges which included Arijit Bhattacharya – Founder and CEO, Virtualinfocom, Somik Roy – Client Business Partner, Nielson (leading the Nielson-ITC relationship based in Kolkata) and Subhabrata Bhattacharya – Entrepreneurship Consultant of NEN for the Eastern Region. Team ‘SoleMate’, comprising Niloy Das, Utsav Basu, Sayantan Das, Saptarshi Sen and Supratim Ghosh, who proposed to design customized shoes for its clients were declared the winners.

While giving their feedback about the event, Somik Roy said, “EMBRYON is a very good idea with great execution,” to which Subhabrata Bhattacharya added, “It is an Amazing idea factory.” Arijit Bhattacharya felt that the ideas presented were nice, but to turn them into viable business models the students should carry out in-depth market study. Speaking at the event, the Dean of Globsyn Business School, Dr. Subir Sen commented, ‘‘EMBRYON is a major event of GBS organized by the Entrepreneurship Cell under the guidance of a senior faculty coordinator that provides the students a formal platform to nurture and brainstorm their business ideas and present the same before an independent expert panel. The winners get an opportunity to take their ideas forward at various national platforms.

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