The term Digital Marketing is often coined with other terms as ‘Online Marketing’, ‘Internet Marketing’ and ‘Web Marketing’ by people residing along diverse regions. In United States, it is most commonly known as Online Marketing. It is known as Web Marketing by residents of Italy while for residents based along United Kingdom and other regions […]
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The brand called Research has always been put into high esteem, enhancing the self-image of the person conducting the research. While research has been put into a halo light or in a hall of fame, I have always found low rate of interest in research among students and even some Faculty. There are multiple alibis […]
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Language plays an important role in business administration and customer satisfaction in all kinds of businesses, it aims to achieve customer satisfaction from an interaction with an organization; both in verbal or non-verbal communication. With rapid globalization, businesses are expanding into foreign landscapes, incorporating and integrating international markets. This foreign expansion creates a requirement for [...] Read More
During the lockdown, Indian Prime Minister Shri Narendra Modi has addressed the nation to be self-reliant, for which he has declared a stimulus package of Rs. 20 Lakh Crore with the aim to nurse the economy back to health. This package includes measures of the Reserve Bank of India (RBI), as well as, the Ministry […]
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Amid the Covid-19 pandemic and lockdown, the industrial machinery has been brought to a standstill in its entirety – and the recruitment industry is no exception. Consistent with the current situation, most of the companies have frozen the hiring process altogether. Still a silver lining can be seen in these dark clouds, when many companies […]
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The emergence of COVID-19 has required us to go into a situation of home quarantine. The normal life of school going children and office going people are starkly affected owing to the growth of infected cases in every city and town around the world. Though the global pandemic continues to sustain its invasion into our […]
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Lockdown due to the COVID-19 pandemic has brought in several opportunities for the teachers as well as for the students, in terms of exploring more novel avenues of pedagogy delivery. In the initial phase, I was very apprehensive about my strength of ability to cope with the latest trends of technological platforms, with which we […]
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At times when India is under lockdown due to COVID-19, the online teaching-learning process has become a new reality. It came as a boon to the students who otherwise would have lost a year of studies. All educational institutes are busy creating online learning content, pedagogy, teaching-learning platform, etc. I have taken the opportunity to […]
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Every family has a compulsion bearing list of daily expenses. Without cash, these daily expenses cannot be borne. The earning member in our family supplies the required cash that keeps steady the daily family expenditure. On the contrary, in the absence of any earner of a family, it is required to spare the savings amount […]
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Technology, Research and Innovation have always been a way of life for every faculty in Globsyn Business School (GBS) since the last two decades. We have always thrived on doing things in a different way, be it Flip Classroom with e-globsyn as our LMS at the back end or Experiential Learning through case studies and […]
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