In today’s high paced world, the aspect of commuting plays a very important role in job searches and career selections. The time taken and the money involved in commuting to work, plays a significant role in deciding whether a job is desirable or not. Many people while looking to buy a house prefers to live […]
Read MoreOver years companies have taken bold strategic moves to dwell into the market, create uncontested market space and make the competition irrelevant. How do they do it? What strategy do they adopt? Consider the remarkable strategic moves made by two corporate giants: 1) Ford Motor Co. In the 18th Century, the automobile industry was in […]
Read MoreAs India’s first ‘Corporate B-School’, Globsyn Business School (GBS) designed ‘Corporate Connect’ as one of the cornerstones of its academic delivery system, which exposes the students to the nuances of the corporate world and makes them industry-relevant managers. With this vision to build a globally networked, corporate savvy, research driven management education system, GBS over […]
Read MoreDurga Puja, the mother of all socio-cultural festivals, commemorates the homecoming of goddess Durga. Closest to the hearts of every Bengali household, the festival embellishes religiosity, spirituality and emotions. However, the festival not only blends the essence of religion and spiritualism in the air, but it also amalgamates huge marketing opportunities and branding strategies of […]
Read MoreAs India’s first ‘Corporate B-School’, Globsyn Business School (GBS) designed ‘Corporate Connect’ as one of the cornerstones of its academic delivery system, which exposes the students to the nuances of the corporate world and makes them industry-relevant managers. With this vision to build a globally networked, corporate savvy, research driven management education system, GBS over […]
Read MoreOn the 73rd Independence Day of India, the Prime Minister of the country, Shri Narendra Modi appealed to all his countrymen to put their effort wholeheartedly towards the mission of making the country free from SUPs, i.e., Single-Use Plastics. Following his appeal, India imposed a nationwide ban on SUPs from October 2, 2019, which incidentally […]
Read MoreCampus Placements serve as corridors to the corporate world for students, especially if they are freshers. They are the platforms that allow students to realize their dream of landing a decent job. Campus placement drives open up a lot of opportunities for students and pave the road for rewarding careers. However, for every job-aspiring student, […]
Read MoreScenario 1: Mr. Jignesh was extremely frustrated with the local cable TV operator because of their labyrinth of rules and regulation regarding channel selections. Whenever he wanted to watch a cricket match which was not broadcasted in any of the channels he subscribed, he was forced to contact his local cable operator for subscription. Realizing […]
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“Without change there is no innovation, creativity or incentive for improvement. Those who initiate change will have a better opportunity to manage the change that is inevitable.” - William G. Pollard (Physicist and Episcopal priest) A successful start-up idea seeks immense hard work, profound dedication and a lot of perseverance and diligence. However, ticking all [...] Read More
When we hear about Field Trips, nostalgia hits us and makes us remember our school days when all of us were taken on trips to museums or parks. Field trips were just like another picnic for school kids. However, now when we are grown-ups and standing on the verge of starting our professional careers, field […]
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